Why Women Deserve Better Answers About Their Hormones

Karen Michell Othaya Kumar

12/10/20252 min read

For many women understanding hormones feels like piecing together a puzzle without the picture on the box. We notice changes in our energy mood skin cycle and sleep but often there’s no clear explanation. Instead we hear

“It’s normal”
“It will settle”
“It’s just stress”

After a while many women stop asking. Some push through the discomfort. Some quietly search for answers online. Some live with symptoms that affect their confidence energy relationships and daily life simply because they don’t know where to begin.

It doesn’t have to be this way.

Hormones are the body’s communication system. They influence how we think feel and function. When they shift even slightly we notice it. Yet access to testing clarity and guidance has never been simple. That gap is what inspired the creation of Baseline.

  • Baseline was built on a belief that:

  • Women deserve clear information about their body

  • Women deserve care that fits their life

  • Women deserve tools that help them take control not wait for answers

With home hormone testing we want to make it easier for women to check in with their health without navigating complicated appointments or overwhelming medical conversations. This isn’t about perfection or trying to control every detail of your biology. It’s about awareness. When you know what your hormones are doing you can make decisions with confidence whether your goal is regulating your cycle supporting fertility improving symptoms or simply understanding your body better.

For a long time women’s health has been reactive. We wait until symptoms disrupt our life before seeking help. Baseline exists so women can take a more proactive approach.

This is just the beginning of our journey. Over the coming months this blog will explore topics many women wish they learned earlier

  • Cycle health

  • Hormone balance

  • Fertility awareness

  • Lifestyle and nutrition insights

  • Real stories and real data

If you’re here because you’re curious about your hormones welcome. If you’re here because you’ve felt unheard or misunderstood you’re not alone. If you’re here because you’re ready for clarity we’re here to support you.

Your hormones tell a story.
It’s time you had access to the full chapter.